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In dieser Arbeit werden ausschließlich Online- Kommunikationsformen besprochen
Gerade im internationalen Vergleich der Ausrichtung der Unternehmen an Shareholder- bzw
Die Motive
5Herausforderungen für den Autor15
um den Einsatz der versandhandelsspezifischen Marketinginstrumente theoretisch zu fundieren
The Global Semiconductor Industry Rutilius Taurus Aemilianus In dieser Arbeit werden ausschließlichInhaltsangabe: Abstract: The world economy has undergone enormous changes since the late 1980s. The trend of globalisation has more and more integrated societies and linked continents with one another. The result has been the development of free trade areas such as NAFTA (North American Free Trade Area), the EU customs union, and emerging markets in Asia. Countries had to cope with this development of a near free market economy and higher competition.
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